About me

As a pre-final year B.Tech Information Technology student with a dynamic skill set, I thrive at the intersection of technology and business. My expertise in product management and marketing strategies has enabled me to drive measurable growth for startups and established organizations alike. I combine analytical thinking with creative problem-solving to identify market opportunities and develop innovative solutions that deliver tangible results.

My entrepreneurial mindset fuels my passion for transforming ideas into viable products with clear market fit. Through my experience in tech entrepreneurship, I've developed a keen understanding of user needs, competitive landscapes, and go-to-market strategies. I excel in cross-functional collaboration, bridging the gap between technical requirements and business objectives to create solutions that not only solve real problems but also drive business value and user engagement. I'm eager to leverage these capabilities to help forward-thinking organizations achieve their growth objectives.

What I Bring to the Table!

  • Product Strategy

    Product Strategy

    Crafting user-centric product strategies, managing product development lifecycles, and launching solutions that solve real-world problems.

  • Business Development

    Business Development

    Identifying growth opportunities, building strategic partnerships, and scaling startups through effective relationship management.

  • Marketing Strategy

    Marketing Strategy

    Designing and executing marketing campaigns that drive brand visibility, user acquisition, and revenue growth across digital platforms.

  • Startup Operations

    Startup Operations

    Assisting founders in day-to-day operations, research, market analysis, and executing go-to-market plans to fuel startup success.

Testimonials

  • Uday Salot

    Uday Salot

    Working with Parshwa on our branding was exceptional. Their creativity and attention to detail exceeded expectations. The branding for Uday Saree Showroom captured our essence and resonated with our customers. Highly recommend Parshwa for their outstanding graphic design skills.

  • Hiirava Shah

    Hirava Shah

    The graphics designed by Parshwa was perfect! Their creativity and attention to detail made our invitations memorable and special. We received so many compliments from our guests. I highly recommend Parshwa for their exceptional design skills and professionalism.

Resume

Professional Experience

  1. Chief Marketing Officer

    AIESEC in VVN

    August 2023 — Present
    Led strategic growth initiatives resulting in 40% increase in member engagement and 60% boost in social media presence. Developed and executed comprehensive marketing campaigns across digital channels while managing cross-functional teams of 10+ members. Implemented data-driven decision making that optimized resource allocation and maximized ROI on marketing investments.

  2. Web Development Intern - Product Development

    Appbirds Technologies

    May 2024 — June 2024
    Spearheaded user experience redesign that increased customer engagement by 35% and reduced bounce rates by 25%. Conducted competitor analysis and user research to identify market opportunities and product differentiation strategies.

  3. Brand Strategy - Graphic Design

    GirlScript Summer of Code

    June 2024 - August 2024
    Developed comprehensive brand positioning and visual identity systems that strengthened community engagement and program recognition. Created strategic marketing collateral that increased applicant quality and participation by 30%.

Education Qualification

  1. CHARUSAT

    2022 — Present

    Bachelor of Technology in Information Technology
    Department Media and Graphic Coordinator and Graphic Designer at Data Science Club. Department Event Coordinator at University Techfest as well as Lead Anchor at University Cultural Fest.

  2. Shree Swaminarayan Gurukul High School

    2020 — 2022

    Scored 90.96 %ile in GSEB and Scored 90.2 %ile in JEE and Qualified for JEE Advance.

  3. Silver Bells Public School

    2020

    Scored 91.2 %age in CBSE and achieved 1st position twice in NSO and once in NSTSE.

Achievements and Certifications

  1. Received Project Grant from SSIP Gujarat and CSIC CHARUSAT.

    Dec 2024
  2. NPTEL - Operating System Fundamentals

    Nov 2024
  3. Winner at State Level Technical Poster Presentation

    Oct 2024
  4. NPTEL - Data Structures anf Algorithms using Java

    Nov 2023
  5. NPTEL - Database Management System

    Sep 2023

My skills

  • Product Management
    85%
  • Marketing and Branding
    90%
  • Business Development
    80%
  • Growth Strategy
    75%
  • Data Analysis
    70%
  • Team Leadership
    85%
  • Figma & UX Design
    75%
  • Adobe Creative
    85%

Contact

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